A Building for Reading
We wanted to create a building which recognises the history of the site, John Lewis’ history in Reading and is respectful of the nearby London Street Conservation Area. The design of the building responds to this rich heritage in a locally distinctive way, creating a building for Reading.
Architectural Character & Context
The images on the right highlight key architectural features that are found within close proximity to the site:
Context Character 1
Active frontages of large scale buildings
Context Character 2
Form and massing scaled to buildings along the A239
Context Character 3
White horizontal banding and cornice detailing
Grey and red brickwork detailing
Classical proportions and geometry
Stone and faux stone detailing
Bay Study 1 – Typology 1 Top
Bay Study 2 – Typology 3 Top
Bay Study 3 – Typology 3 Top
Bay Study 4 – Typology 2 Middle
Bay Study 5 – Entrance
Material Palette
